PROBLEM

Mondays delivers 100% organic plastic-free personalised period care to your door. No more toxic chemicals, no more empty bathroom cabinet dread, no more corner shop dashes. Being one of the first of its kind in the UK period-care industry, how can we introduce them in a way that communicates exciting change and an earnest commitment to care, both on an individual and an environmental scale?

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SOLUTION

We show that Mondays cares about the answer to a question that is hardly asked: what kind of flow do you have?